Downloadable identity elements
Media kit, identity appearance, image elements
The aim of the identity manual is to bring together the current identity elements of the BME as a guide for application and to provide a unified communication framework for the editorial guidelines for communication interfaces within and outside the institution.
In addition to the consistent and relatively strict use of the basic corporate identity elements - logo, typeface, basic colour - the use of well thought-out images that are in line with the subject matter, the use of a flexible colour and form palette that adapts to the habits of the target groups, can provide a constructive and effective communication toolkit to enhance the freshness, flexibility and dynamism of the communication materials.